Thursday, June 13, 2024

Vospers strengthens Stellantis partnership in Plymouth

UK
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Automobile Magazine
Editor | News | United Kingdom

A popular destination for car shoppers, Vospers’ muti-franchise motor park at Marsh Mills in Plymouth has been undergoing re-development as Vospers strengthens its partnership with Stellantis.

Vospers is well-known in the South West to represent Fiat, Abarth, and Peugeot, with dealerships not only at the Plymouth head office motor park, but also in Exeter & Truro, and Torbay. With the addition of Vauxhall to Plymouth in 2023, Vospers continues to grow its Stellantis representation. And now the team at Vospers have strengthened the partnership with Stellantis by investing in brand new showrooms, including moving two of the Stellantis brands’ showrooms to the entrance of the motor park, alongside fellow Stellantis brand, Vauxhall.

Peugeot has had a brand-new state-of-the-art showroom built, fully embracing the latest Peugeot corporate identity, creating an impactful customer experience, packed full of the latest technology, colourful light displays, and a new customer pod layout. The new Peugeot showroom is an impressive sight to all as they arrive at Vospers’ Plymouth multi-franchise motor park location.

Nick Vosper, managing director of Vospers Motor House Ltd, said: “The investment in re-locating and upgrading our Peugeot showroom is something my father and I are extremely proud of. The new-look showroom offers a comprehensive and exciting range for both new and existing customers.”

Fiat and Abarth which share a joint showroom, has been relocated to join Peugeot and Vauxhall at the entrance of the motor park. A newly constructed showroom adjacent to Vauxhall has been completed in February and is now open.

Nick Vosper said: “The recent investment in our Marsh Mills Motor Park shows our commitment to the future of motoring in the South West, as we continue to drive forwards, delivering our customers the best possible car buying experience when they choose to visit Vospers.”

The newly acquired Vauxhall franchise has also had a showroom upgrade. It was the acquisition of Vauxhall that kick-started the upgrade works at Marsh Mills, with the Vauxhall model range now well represented in a new home with new corporate identity, located at the entrance of the motor park between the new Peugeot and Fiat & Abarth showrooms.

Peter Vosper, chairman, said: “Adding Vauxhall to our family of brands was an opportunity my son and I couldn’t pass-up, we had to welcome them to a temporary showroom initially, but we are now pleased to have given the brand, and Vauxhall customers, the new showroom home we promised them.”

All three new showrooms are now open and were the first phase of upgrades and changes taking place at the Vospers Plymouth destination location. Further exciting news from Vospers is predicted to be announced soon, expected in the coming weeks.

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