Ansible Motion is set to become the first tenant at MotorSport Vision’s new Innovation Park in Snetterton, Norfolk, as it brings its global advanced driving simulator technology business to the site.
Trusted by leading automotive manufacturers, top motorsports teams and cutting-edge research organisations around the world, the move to Innovation Park – adjacent to Snetterton Circuit in Norfolk, UK – sees Ansible Motion doubling the size of its facility from its existing base in Hethel, where it has been located since 2009. This additional footprint will enable Ansible Motion, a leader in Driver-in-the-Loop (DIL) simulation environments which counts Ford, Honda, BMW Group, General Motors and Continental among its clients, to further expand its global operations.
Jonathan Palmer, chief executive of MotorSport Vision, says: “This is a very exciting time for Snetterton. Welcoming Ansible Motion and pushing forward with wider development plans is a real boost to the local economy. The development will give new life to the circuit and bring new race teams, motorsport businesses and advanced engineering firms to the area. We are seeking to deliver an exceptional, high-quality estate, attracting innovative and growing businesses. Ansible Motion is exactly the type of business that we are seeking to attract and work with, so we are delighted that they will be spearheading the Innovation Park.”
Dan Clark, managing director of Ansible Motion, adds: “Our company has a long motorsport heritage, and we continue to work with several professional teams in categories that include F1, WRC, WEC, IndyCar and Off-Road racing. So, relocating to a simulation centre adjacent to Snetterton circuit – one of the UK’s premier racetracks – is an excellent fit for us.
“Moreover, Ansible Motion is expanding rapidly, so we’re excited to be a part of this new technology and innovation hub in Norfolk, which will connect us with a broader growth ecosystem. The new simulation centre will double the size of our existing facilities and allow us to house all our research and development, design and manufacturing under one roof. We will also be able to grow our team. We currently employ 55 staff, and it’s our intention to grow to approximately 90 over the next three years following the move to the new facility.
MotorSport Vision – Europe’s largest motor racing circuit operator, which owns Snetterton Circuit – has plans for 30,000 square metres of commercial offices, industrial units and motorsport workshop space at the park. The 13-hectare site will also feature a hotel with a café and electric vehicle (EV) charging facilities.